Evaluation Criteria 

Submissions are judged for:

  1. Suitability of design to the competition brief
  2. Spatial integration
  3. Functionality of the design solution
  4. Innovation and originality of the design solution
  5. Form
  6. Environmental considerations
  7. Reality

Suitability of design to the competition brief
This means the ability to translate and interpret lucidly and creatively the programme of spaces and necessities as set forth in the Brief. There must be demonstrated knowledge of each continent represented.

Spatial integration
The design should exemplify the ability to complement and be sensitive to its surroundings and also the way people interact with the space. Although the floors are separated, the design should present some form of integration—how it benefits or impacts the building and its users should be in place. This could be pursued by means of the building form and function or any criteria already set here. There should be an integration of access and circulation in the scheme. An overall sense of place needs to be established to give the neighbourhood space a unique character, enhance the walking environment, and create pride in individual and whole space integration.

Functionality of the design
Function refers to the purpose for which the project is intended. Good functionality means the project works well for the intended use, regardless if it is targeted at the client, the users that occupy the project, the public that encounters it, or even the virtual visitors that are confronted by its photographic representation. Functionality of the design should be seen as playing a crucial part of and as contributing to the benefit of the locality and the city.

Innovation and originality
Architecture/design is a forward-looking field that embraces new technologies and countenances, keeping in step with social developments and needs, sometimes even creating a new expression that sets a new trend. Projects that take a fresh approach or work to improve existing practices are innovative projects. The jury will be looking at not just the use of high-technology solutions but also the adoption of clever design ideas.

The proposal should present a strong overall design vision or strength of concept or iconic design theme.

Environmental consideration
This looks at the importance of the evident virtue of the proposals in relation to the rational use of available natural resources in the project. Attention will be made to those proposals that creatively formulate active and passive means to assure more efficient use of energy and minimise negative impacts on the ecological environment.

Form
The jury will consider how the project's form manifests the stated intent through its materiality, shape, detailing, etc. The project's form should have a clear stance on its relationship to its surroundings, its users, and the public at large. It is not enough to be beautiful, and the form need not be cutting-edge or trendy, but rather of high quality, and is appropriate and relevant for its audience and the message it is supporting. The project should demonstrate design excellence and quality, that it should fit its purpose and that it should be sustainable. There should also be harmony between the proposed interior designs and the building itself.

Reality
The aim of this criterion is to determine physical and social parameters affecting the building and how the design has responded to these, i.e., the technical and economic feasibility of realisation.

Summary
Overall, these 7 broad aspects will take into account the following:

  1. Capacity to inspire, engage and delight its occupants, visitors and passers-by
  2. Design vision – is this reflected in all aspects of the design
  3. Extent of innovation, invention and originality
  4. Does the design fit its purpose, especially in response to the competition brief
  5. Response to the issues of accessibility and other social factors; does the design allow for easy human traffic flow and access to amenities and other parts of the building
  6. Selection of materials and the way in which they are detailed.
  7. Size/space – but not in terms of square metres, the spatial experience it offers
  8. Suitability of its structural and servicing systems
  9. Timetable – the project should not go over time without good cause
  10. Type of contract e.g., traditional, design and build

An award-winning project should be capable of enduring as a fine work of architecture and design throughout its working life.

Jurors' input

"From my experience in retail, these days shoppers need welcoming, well-defined public places and retailer appeal to stimulate face-to-face interaction, and to collectively celebrate and encourage participation so as to enjoy the shopping experience." Kuldej Sinthawanarong

"Any design nowadays should consider the issue of sustainable design. Even—or especially—for shopping mall design. More and more, the idea of cutting-edge technology and sustainable design is now being actively encouraged, or even fused together, rather than being seen as opposing factors in a design." Thomas Chung

"The designs should present a strong architectural solution and to convey conceptual strength and an upmarket feeling with original programmatic elements. The design quality should consider shops' façade solutions, showcases and signage etc.; integration of access and circulation in the scheme; flexibility of the scheme over time; quality of finishes and resistance; use of limited number of materials and environmental sustainability of materials; lighting and acoustic qualities; space quality; as well as general scenery and specific scenery (toilets, windows to the outside, terrace)." Martin Duplantier

Adherence to submission requirements

There should be explicit coherence between all the components that make up part of the proposal: side views; top views; sectional views, diagrams, text and images. Rigorous attention must be paid to the requirements and steps of the presentation as set forth in the Submission Requirements

Interview

Entrants may be asked to present themselves via Skype for an interview on the days of the jury meeting, to be confirmed later. This is subject to the needs of the judging process.

Anonymity

The Organiser guarantees a fair competition.

Only the Competition Organiser shall know the identity of an Entrant, through this coded label. All submissions tendered onwards to the Jury will only bear user IDs. No Juror will be able to identify the author(s) of any projects.

©2017 Design Capital 21